“One of the concerns was that there would somehow be, inherent with mass production and industrialisation, a godlessness and a lack of care. “I think it’s a wonderful view that care was important – but I think you can make a one-off and not care and you can make a million of something and care. Whether you really care or not is not driven by how many of the products you’re going to make.”

He so rarely steps out into the public light, definitely worth a read.